Fast Casual Insights
The fast casual format certainly suits the pizza category. With today’s innovative kitchen equipment, pizzas can be served quickly and are usually inexpensive. Not to mention, they are customizable. So it’s not surprising that the majority (9 to be exact) of the top 10 Most Loved pizza brands are in the fast casual segment.
Shake Shack partnered with Olo to launch an online ordering app for Apple users in late January. The iOS launch was deemed a success by the brand. So far, 3% of sales are made on the Shake App.But now Android users will no longer be left out because the Shake Shack app is now available on the Google Play marketplace.
The fast casual chain Dog Haus known for its hot dogs, sausages and burgers has announced that the concept will also now be serving a brand new menu item, the “Bad Mutha Clucka,” a crispy chicken sandwich.Starting on National Fried Chicken Day on July 6, the new sandwich will be available for purchase at all Dog Haus locations.
These days many customers want healthier options on the menu. If you’re looking to change things up in the kitchen by adding some healthier options for your customers, you’re in luck. We chatted with a few food brands that are known to provide their guests with healthy and hearty options, and they gave some delicious tips.
Fast casual dining is still going strong, and for good reason. Combine quick service with sit-down dining, and food that’s made of quality ingredients (such as locally-sourced and healthier options), fast casual has plenty to bring to the table. And we have the chefs behind the concepts to thank, who have been serving up some delicious eats inside their casual venues.
Coming from a number of fast food chains, Kathleen Richardson knew a thing or two about the business, but she wanted to do something a little different. So she opened a fast casual of her own, The Urban Farmhouse Market & Café, with a mission to bring the farm to the city and to provide customers with local, wholesome food.
By Donald Burns
Marketers and behavioral psychologists spend their lives trying to get inside the mind of the consumer. There are companies that spend millions of dollars annually on research to predict trends in the market. Focus groups and surveys are being used at this very minute to understand what makes restaurant guests do what they do.
After more than three decades of working with restaurants and their guests, it’s actually not that complicated to understand. There are human behavior patterns that only years of observation can illuminate. At first it’s like a puzzle that you’ve never put together before; it takes time. However, the more you put the pieces of the puzzle back together, the easier it gets.
Exploring the best fast casual foodie spots from coast to coast means nothing without high quality footage and food porn. Below, we share some of our favorite shots from our travels around the country. Enjoy!